One Page, Nine Boxes, Endless Revenue

A deep dive into Allan Dib’s marketing framework for solopreneurs and scrappy founders who hate wasting money.

I. Introduction: The Cure for Random Acts of Marketing

Most small business marketing is a mess. Not because founders lack talent or passion—but because they lack a plan. They throw money at ads, fiddle with social media, or copy what big brands do, hoping something sticks. Allan Dib, the author of The 1-Page Marketing Plan, calls this “random acts of mar…